Scott DeToffol
Shopping with search engines on the rise
E-commerce companies have seen a recent surge in traffic from Google and Bing, as the two dominating search companies up the ante with rich search results for shopping. Google has released a number of important feature enhancements including showing product images in regular search engine results pages (SERP), offering Product Listing Ads in Product Search [...]
Keyword research and tracking tools for SEO
Keywords are the core of Search Engine Optimization (SEO) for any site. Actually, keywords should be a major part of any online marketing program including social media campaigns, e-mail campaigns and online advertising. There are many tools available to research which keywords and keyword phrases are going to work for you, and to track your [...]
Artificial Intelligence and Social Networking
Damon Horowitz of Aardvark, a social search engine, who is both a computer scientist specializing in artificial intelligence and a professor of philosophy, makes the case that AI shouldn’t be about simulating human intelligence, but should be facilitating human interactions.
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