Google SideWiki needs to be opt-in
Google recently released SideWiki, a commenting system that is available for every site on the Internet, without the approval or participation of the site owners. I fear that SideWiki may be a royal pain for webmasters, marketers and people concerned with online reputation management. Your website is the one place on the Internet that you [...]
Matt Cuts is the man to know in SEO
Matt Cutts is the lead of Google’s Anti-SPAM team and the go-to talking head for search engine optimization. If you’re interested in search engine optimization you need to seek out Mr. Cutts and follow his every move. This informative presentation from WordCamp is titled “How to do better in Google” by Matt.
Google Product Search tips
A few of the e-commerce sites I’ve built rely heavily on Google Product Search (aka Froogle, aka Google Base) for Search Engine Marketing. Google is a powerful e-commerce partner, and getting your products into their Product Search is relatively easy. With accurate product data and images, you can expect impressions and click-throughs on brand product [...]
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